The Philosophy
Hey Queens!
Yes, you! I’m talking to the queen that you are. Queens are royal, respected, and powerful. Today’s women are accepting their natural beauty as they enter each stage of life. With age comes more grace, beauty, wisdom, and majesty; the characteristics of a queen.
Contrary to old mindsets, most mature women do not desire to be 20 years old again. But, they do want skin that feels soft, looks healthy, beautiful, and natural. As a mature woman, I realized that there weren't many skincare products focused on women like me. So I created this brand specifically for us, the majestically mature women. You are a force to be reckoned with, no longer a princess, but a queen and deserve a skincare line that is all that you are. My goal is to unearth the queen in you and allow the real you to shine.
Because we are ALL queens, no matter our current state, a portion of each product sale will go to support unhoused women (unhoused queens) through my outreach organization S.O.S. (Serving Our Sisters).